Ad campaigns can make or break a brand, a season, an empire, a line, etc. Clever, witty, beautiful, eye-catching, colourful, whimsical – it all inspires the consumer to buy. These are three ad campaigns which absolutely do the trick. Stella McCartney, always fabulous & on point. Her mother’s influence is saturated in everything she touches. Erin Wasson for Pinko, selling the sexpot perspective. As well as Longchamp, brilliant and faultless with Miss Moss.

 

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